Advertise with Carpe Travel
Media Kit · Carpe Travel

Reach Passionate Wine
Travelers Already Planning Their Next Trip

Carpe Travel connects wine lovers, culinary explorers, and destination travelers with the experiences, wineries, and services they’re actively searching for.

20,000+ Monthly Sessions Wine & Travel Niche High Purchase Intent DA 35
Who We Reach

An Audience That Acts

Carpe Travel readers aren’t casual browsers. They arrive with intent — researching wine regions, booking tasting experiences, comparing tour operators, and building itineraries. Our content meets them at every stage of that journey.

20K+
Monthly Sessions
2:48
Avg. Time on Page
62%
Female Audience
35
Domain Authority
Reader Interests
Wine Tourism Winery Visits Wine Regions Culinary Travel Luxury Hotels Tour Operators Destination Weddings Boutique Accommodations Travel Gear Food & Wine Pairings
Ad Placements

Advertising Packages

All placements are flat-rate monthly — no bidding, no auctions. You know exactly what you’re paying and where your ad appears. Minimum commitment is one month.

Sidebar Banner
Standard Sidebar · All Pages
300 × 250 px

$150/mo
Fixed monthly rate · no auction, no bidding
  • Sitewide sidebar placement
  • Appears on all blog posts & pages
  • Your logo, tagline, and destination URL
  • Monthly impressions report
  • Static or animated GIF accepted
Sidebar Skyscraper
Premium Sidebar · Above Fold
160 × 600 px

$200/mo
Fixed monthly rate · no auction, no bidding
  • Above-fold sidebar position
  • High-visibility on long-form content
  • Ideal for brand awareness campaigns
  • Monthly impressions report
  • Static or animated GIF accepted
In-Content Banner
Mid-Post · Contextual
728 × 90 px

$225/mo
Fixed monthly rate · no auction, no bidding
  • Embedded within post body content
  • Placed after 3rd paragraph
  • Readers are fully engaged at this point
  • Monthly impressions report
  • Responsive / mobile-scaled version included
Most Popular
Featured Sponsor
Full Presence Package
Sidebar + In-Content

$450/mo
Fixed monthly rate · best value placement
  • 300×250 sitewide sidebar ad
  • 728×90 in-content leaderboard
  • Monthly newsletter mention (8,500+ subscribers)
  • Social share on Instagram story (1×/month)
  • Priority ad review & placement
  • Full monthly performance report
Multi-month discounts available: 3-month bookings receive 10% off; 6-month bookings receive 15% off. Ask about custom packages if you need placements not listed here.
Technical Specifications

Creative Requirements

We review all creatives before going live — typically within 1–2 business days. Ads that don’t meet spec will be returned with notes for revision.

Placement Dimensions Max File Size Accepted Formats Animation
Sidebar Banner 300 × 250 px 150 KB JPG, PNG, GIF, WebP GIF, 3 loops max
Sidebar Skyscraper 160 × 600 px 150 KB JPG, PNG, GIF, WebP GIF, 3 loops max
In-Content Leaderboard 728 × 90 px 100 KB JPG, PNG, GIF, WebP GIF, 3 loops max
Mobile (auto-scaled) 320 × 50 px 80 KB JPG, PNG, GIF, WebP None preferred
Also required with your creative: Your destination URL (where clicks should go), UTM parameters if you track campaigns, and a brief description of the ad for our review.

We do not accept: adult content, gambling, competing travel publications, auto-play video ads, pop-overs, or ads that auto-redirect. All ads must comply with FTC disclosure guidelines; “Sponsored” or “Advertisement” labels are added automatically where required.

Getting Started

How to Book an Ad

Straightforward process — no ad network accounts, no tag managers, no auction setup. You work directly with us.

1
Send Us an Email
Click the Email Us button at the bottom of this page to send us an inquiry. Include your site URL, the placement you’re interested in, and your preferred start date. We respond within 1 business day.
2
Confirm Availability & Sign Off on Details
We’ll confirm the placement is available for your dates, send you a simple one-page agreement outlining the placement, term, and rate. No lengthy contract — just a clear record of what was agreed. Multi-month bookings are invoiced monthly unless you prefer to pay upfront for the discount.
3
Send Your Creative & Destination URL
Email your ad creative to the address we provide, along with your click-through URL and any UTM parameters you use. Creative must meet the specs above. If you need a size you don’t have, most designers can turn these around in under an hour — but if you’re stuck, let us know and we can point you to resources. We review all creatives and confirm acceptance within 1–2 business days.
4
Payment
We invoice via PayPal or bank transfer and require payment before the campaign goes live. For monthly retainers, invoices are sent on the 1st of each month with a 5-day payment window. All rates are flat monthly fees — straightforward and predictable.
5
Go Live & Track Performance
Your ad goes live on the agreed start date. We’ll send you a confirmation screenshot so you can verify placement. At the end of each month, you’ll receive a performance summary with impressions, clicks, and CTR pulled directly from Google Analytics and our ad tracking. You’re welcome to layer in your own UTM tracking on top of ours — most advertisers do.
6
Renew, Swap, or Wrap Up
Two weeks before your term ends, we’ll reach out to check if you want to renew. If you’d like to swap creative mid-campaign (for a seasonal push, for example), one creative swap is included per month at no charge. Additional swaps are $25 each. No auto-renewals — you’re never charged unless you confirm.
Common Questions

FAQ

Do you accept ads from non-wine tourism sites?
Yes, provided there’s meaningful audience overlap. Travel gear brands, booking platforms, tour aggregators, luggage companies, and culinary experiences have all performed well here. We review each advertiser individually and reserve the right to decline placements that aren’t a good fit for our audience.
Can I target specific content categories or pages?
Category-level targeting (e.g., sidebar ads appearing only on Napa Valley posts) is available for Featured Sponsor bookings. Standard placements run sitewide. If you have a specific targeting need, mention it in your inquiry and we’ll let you know what’s possible.
Is there an exclusivity option — can I block competitors from advertising simultaneously?
Category exclusivity is available as an add-on for Featured Sponsor bookings: +$100/month to be the only advertiser in your vertical (e.g., wine tour operators, luggage brands, etc.) during your campaign period. Ask about this in your inquiry.
What if my ad isn’t performing?
We want your campaign to succeed — a performing advertiser renews, which is good for both of us. If your CTR is notably below average for your placement after the first two weeks, we’ll proactively flag it and discuss options: creative swap, repositioning, or a different placement. We don’t offer refunds on flat-rate placements, but we’ll work with you on solutions.
Get in Touch

Ready to Advertise?

Drop us an email and we’ll get back to you within one business day with availability and next steps.

Email Us
What to include in your email

Not sure what to say? Here’s a quick template — copy it, fill in your details, and hit send.

Hi Elaine, I’m interested in advertising on Carpe Travel. Here are my details: Name: [Your name] Website: [Your site URL] Placement interested in: [Sidebar Banner / Skyscraper / In-Content / Featured Sponsor] Preferred start date: [Month + year] Campaign length: [1 month / 3 months / 6 months / ongoing] A bit about our site/campaign: [Brief description of your site and what you’re hoping to promote] Looking forward to hearing from you!

We respond within 1 business day. No spam, ever.